You may wonder why Sweet Orange has a Babushka, also known as a matryoshka or a Russian nesting doll, as a playful branding element. No, Martine is not an old lady (just yet) and she’s not from Russia either. But she does have many skills and talents which will unfold when you meet her, and get to work with Sweet Orange Media. You will find something new and exciting every time!
In a nutshell, these are the services Sweet Orange offers:
Copy and content writing
SEO (search engine optimisation)
Journalism & editorial copy
Business profiles and bios
Coaching and training
Template based Websites
Social media management
Websites that work!
We build great looking, template-based websites for small businesses an organisations at extremely reasonable prices. If you’re on a budget but need a website that performs well but no or just a little bit of custom development, then you can’t go wrong with Sweet Orange Media. Sweet Orange can take a lot of work off your hands, and make things work for you online.
If your website is optimised for organic search results (opposed to paid advertising) and has great content, it means you will reach your target market more easily and much more effectively. It will bring more visitors to your site and they will stay longer, and may become customers. A great online presence does not stop with great design and functionality. It goes without saying that our websites are fully responsive and mobile friendly, too.
Flashy effects on your site may look cool but they aren’t worth much without fresh, structured and well-written content. Sweet Orange can go through your site with a fine tooth comb, improve the content, help translate analytical reports and make valuable, cost-effective recommendations that will work for your business. Read more…
Dealing with the Press
A good relationship with the press means positive coverage and free publicity. Readers trust editorial content over advertorials any day. They pay attention to it. Even brand damage can be restored by carefully creating, and maintaining, a great relationship with editors and journalists.
Do you know what journalists are looking for? How to structure a great press release and how to make sure the content is spot on? The format for a press release may be basic, the content of the release should be anything but. It needs to stand out or it will be discarded.
How do you prepare for an interview with a journalist? What if the news is bad? What do you say if a reporter calls you out of the blue and asks for a response on some delicate matters? For the results you want, choose Sweet Orange as your press campaign partner and/or media coach. Check this out…