About
Why Work With Us
Talk to Sweet Orange if your goal is to influence and inspire with words. We’re fast, professional and fun to work with. Best of all, we’ll get you the results you need. Let’s start with a chat!
Writing for Business
Are you a business owner in need of a writer who can put your point of difference into winning words?
Assisting Agencies
An agency or marketing manager who needs a no-nonsense copywriter to get urgent projects over the line?
Creative Solutions
An organisation with an ongoing need for effective email campaigns, social media posts and blog articles?
On Time Delivery
Let us surprise you in a good way with our efficient process, added value, and fast turnaround
Unrivalled Expertise
With decades of experience in editorial and writing for websites, your project is in safe hands
Excellent Communications
We’re fast, friendly, and efficient. You can count on great communications every step of the way
Our Story
The Director of Sweet Orange Ltd, Martine Pierhagen, started as a freelance writer in May 2013 as she recognised a need for quality copywriting and better words for websites within her local business community in Tauranga, New Zealand.
With more than two decades of multifaceted experience in journalism, communications advisory, studio management and copywriting, she crafts compelling content that drives results.
Her client portfolio spans New Zealand, Australia, The Netherlands and the UK, and she often collaborates with well-known design studios as well as digital marketing and PR agencies.
Her knack for transforming ideas into impactful narratives has earned her a reputation for excellence in content creation and marketing project management.
The ability to work in many different markets, across different time zones, and to deliver exceptional results for her clients fast is what gives her that leading edge.
Our Values
Ethical
The truth is held high, and we don’t overpromise or underdeliver
Responsible
When we say “yes” to something, we come to the party
Passionate
We are here to help, we love what we do, and who we do it for
Timely
We deliver fast, urgency is no problem and deadlines are respected
Transparency
We are responsive, communicate clearly and we’re never MIA
Quality
Or standards are high, we’re sticklers for detail and never cut corners
FAQs
No matter if you’ve worked with a copywriter before or not, you should always ask questions. Below, we’ve answered some of the questions we are asked often about the service we provide. If you have another question, please contact Martine on 021 492 040 or email info@sweetorange.co.nz We’re always happy to help.
What makes your copywriting services unique?
Martine specialises in crafting high-quality content that’s tailored to your audience and objectives. Its creativity combined with strategic insights, based on 25+ years’ experience as a professional writer, to ensure your message resonates effectively. Another point of difference is that Martine works superfast. Several clients call her Speedy Gonzales! She’s an ex journalist, which means tight deadlines are never a problem.
How can your copywriting services benefit my business?
Martine’s expertise helps to enhance your brand’s voice, increase customer engagement and drive conversions. Your website content, blog posts, marketing materials and campaigns are in expert hands with Sweet Orange.
Do you work with creative agencies?
Yes, we do. There are several design studios, digital marketing companies and PR agencies in our client portfolio that we either help with overflow or who outsource all their copywriting to Sweet Orange. With most of these, we have a strong, long-lasting relationship. The benefit of this is that they can offer a complete package to their clients, launch better quality products, and get it all over the line so much faster!
Do you have experience in my industry?
Over the years, Martine has worked across a huge range of industries including tech, travel, aged-care, professional services, not-for-profits, the trades, lifestyle, agriculture, retail and e-commerce, and so much more. However, specific industry experience isn’t a must for a good copywriter. We’re great at researching and finding out about your industry nuances so we can deliver content that hits the right note with your target market.
Can you provide examples of your work?
We sure can! Here’s an overview of our diverse range of projects and satisfied clients. If you would like something specific or an example of how we deliver our content, just ask!
What is your approach to SEO?
We’re great at writing for Google and for humans! SEO best practices are weaved into our copywriting process, including keyword research, strategic placement, and writing content that both engages readers and satisfies search algorithms.
How do you handle revisions and feedback?
We welcome your feedback throughout the process and offer revisions if needed to ensure the final product aligns with your expectations. We're all about clear communication and collaboration.
What are your rates and payment terms?
Our rates depend on the scope and complexity of your project. We provide transparent pricing upfront, and our standard payment terms are set at 7 days from delivery. If it suits your accounting system better, this can be discussed. For large projects, a 20% deposit may be required. Click here for our Terms of Trade.
What are your core values as a professional service provider?
It’s so important to live by your values! For our business, we have outlined these 5 core beliefs. We are:
- Ethical – the truth is held high, and we don’t overpromise or underdeliver
- Responsible – when we say “yes” to something, we come to the party
- Passionate – we love what we do and who we do it for
- Timely – we deliver fast, urgency is no problem and deadlines are respected
- Transparent – we are responsive, communicate clearly and we’re never MIA
How can I get started working with you?
Getting started is easy! Just get in touch with Martine for an initial chat about your project, goals, and how we can best support you. If we both think it’s a good fit, we’ll swing into action. Call 021 492 040 or email info@sweetorange.co.nz
Contact Us Today !
We’re fast, friendly, and efficient. Get professional copy done quickly and enjoy customer service that’s second to none.
Get In Touch
Give Martine a call or email to discuss your project and ideas. She looks forward to hearing from you and will add some valuable creative juice to your content.