by Sweet Orange | Feb 25, 2021 | Success
What are the habits of highly successful people? Here’s a blog we wrote today for Shared Workspaces, a business hub and co-working space with a difference in Tauranga, Papamoa, and Hamilton. It’s just too good not to share with you. So, what are the habits...
by Sweet Orange | Jan 30, 2021 | Success
Success in business is an inside job One of the most important aspects of my work as a journalist and copywriter is doing research. You’ve got to get up to speed before you can write anything worth reading about a topic, a person, or a business. One of the reasons I...
by Sweet Orange | Dec 1, 2020 | Marketing
Why Outsourcing Copywriting Makes Sense Writing. Anyone can do it, but not everyone does it well. For many people, it actually is a daunting task. It’s easy for me, of course, as I do it every single day and I love doing it. However, the feedback I get from many...
by Sweet Orange | Nov 10, 2020 | Writing Tips
Everyone loves a good story, and no one likes waffle (unless of course it’s a homemade Belgian one covered in chocolate sauce and cream). If your writing doesn’t grab a reader’s attention right away, they’re gone. As former journalists and seasoned feature writers,...