Richard Branson wakes up early to exercise. Albert Einstein was reported to insist on ten hours sleep. When we question the key to success, often we imagine it as some secret magic bullet. It's not. You need to take a good look at your habits. Who knows what can happen with a few meaningful tweaks?
When I recognised the habits that were holding me back and changed my approach, my business grew more profitable and life became less hectic. I learned that success in business is an inside job. Now, I feel and project confidence every day and in every interaction.
Why do decisionmakers in business hire the Sweet Orange team to write their content? There are plenty of reasons, but the main one is that it saves them a tonne of time. A good copywriter helps all aspects of your brand feel cohesive, and that will instantly make you look great and lift your game in business.
Knowing that a Google-friendly blog post needs to be relevant, easy to read, and have around 1000+ words, we see why it can be a challenge for aspiring writers to get it right. We get it, and that’s why we’d like to share these tips and examples, as it will hopefully help you write a banging blog or article.
How lucky am I that I love what I do and do what I love? This write-up tells you a little bit about where I come from, and it explains how Sweet Orange came about. I’ve had an exciting career so far, and I’m so grateful for the experiences that came my way. I can’t wait to see where this journey goes next!
I love brand driven storytelling when it's dynamic from start to finish. A key principle of content marketing is to provide the audience with useful, informative, and persuasive content. What do you think are the deciding factors for a consumer to go ahead with an online buy?
If you’ve ever attempted to write an in-depth and well-researched article for your website or LinkedIn, you’ll know that it takes time. Even a seasoned copywriter doesn't turn it around in an hour or two. Especially not if you need 1500+ words of unique content. Don't let that put you off, though. Blogs are good!
Two weeks into the Covid-19 lockdown, many big businesses are moving full speed ahead into the redundancy process, axing their loyal teams and long-standing employees. Along with high profile employment lawyers and industry leaders, I think this is wrong. Putting revenue over people is not okay
We welcome a good challenge, and with Sweet Orange I’ve written about things that I previously had no idea about. No day is the same in this business! Occasionally, I have to say ‘no’ to projects. If there is no click, no excitement, or no clear brief from a client what they want or need, it is not going to work.
Get In Touch
Give Martine and her team a call or email to discuss your project and ideas. We look forward to hearing from you.