Welcome to the Sweet Orange Blog

We’re copywriters for business, in New Zealand and beyond, and we love to write great content. Here, you will find a whole range of articles about copywriting, content creation, marketing, eCommerce, running a small business, how to master your SEO, and a whole lot more. We hope you find it helpful, and we welcome your feedback. We’ll do our best to post a new article every month.

Our WhySuccess
A blog about creative work
Price is a myth

Price is a myth

Asking a creative to do something for free or cheaper as “it would be great for your portfolio” really is an insult. Yet graphic designers, photographers, artists, and copywriters hear it all the time. There are many people who try to lowball or, even worse, don’t want to pay creators for their work at all. That's rude.

Where the Magic Happens

Where the Magic Happens

When I recognised the habits that were holding me back and changed my approach, my business grew more profitable and life became less hectic. I learned that success in business is an inside job. Now, I feel and project confidence every day and in every interaction.

Outsource your Writing

Outsource your Writing

Why do decisionmakers in business hire the Sweet Orange team to write their content? There are plenty of reasons, but the main one is that it saves them a tonne of time. A good copywriter helps all aspects of your brand feel cohesive, and that will instantly make you look great and lift your game in business.

Get In Touch

Give Martine and her team a call or email to discuss your project and ideas. We look forward to hearing from you.

(+64) 021 492 040

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