Blog
Outsource your Writing
Why do decisionmakers in business hire the Sweet Orange team to write their content? There are plenty of reasons, but the main one is that it saves them a tonne of time. A good copywriter helps all aspects of your brand feel cohesive, and that will instantly make you look great and lift your game in business.
Ace the Structure of a Story
Knowing that a Google-friendly blog post needs to be relevant, easy to read, and have around 1000+ words, we see why it can be a challenge for aspiring writers to get it right. We get it, and that’s why we’d like to share these tips and examples, as it will hopefully help you write a banging blog or article.
Do What You Love
How lucky am I that I love what I do and do what I love? This write-up tells you a little bit about where I come from, and it explains how Sweet Orange came about. I’ve had an exciting career so far, and I’m so grateful for the experiences that came my way. I can’t wait to see where this journey goes next!
Product Pages Done Right
I love brand driven storytelling when it's dynamic from start to finish. A key principle of content marketing is to provide the audience with useful, informative, and persuasive content. What do you think are the deciding factors for a consumer to go ahead with an online buy?
Writing a Blog? Here’s How
If you’ve ever attempted to write an in-depth and well-researched article for your website or LinkedIn, you’ll know that it takes time. Even a seasoned copywriter doesn't turn it around in an hour or two. Especially not if you need 1500+ words of unique content. Don't let that put you off, though. Blogs are good!
It Starts & Ends with Trust
Two weeks into the Covid-19 lockdown, many big businesses are moving full speed ahead into the redundancy process, axing their loyal teams and long-standing employees. Along with high profile employment lawyers and industry leaders, I think this is wrong. Putting revenue over people is not okay
Are We a Good Fit?
We welcome a good challenge, and with Sweet Orange I’ve written about things that I previously had no idea about. No day is the same in this business! Occasionally, I have to say ‘no’ to projects. If there is no click, no excitement, or no clear brief from a client what they want or need, it is not going to work.
10 Reasons Why
If creating a great digital experience for your audience is important to you, then blog! Google will reward you with a better ranking if you regularly create new content. Just make sure it is useful, informative and relevant. Organic results are still a thing and it's pure gold. It takes time, effort and planning but it's worth it.
Get In Touch
Give Martine and her team a call or email to discuss your project and ideas. We look forward to hearing from you.