What is PR and why do we need it?

What is PR and why do we need it?

Where ad campaigns typically focus on driving sales, PR is about building trust and establishing a great reputation. A unique story or perspective will drive coverage for your brand. Here’s how to up your PR game without making a huge investment.

6+ Ways to get Media Attention

6+ Ways to get Media Attention

Reporters and editors get hundreds of emails. Story ideas, press releases, and email pitches. Trust me, most of those end up in the bin. Many press releases get deleted, unopened. But good PR can make all the difference!