by Sweet Orange | Nov 10, 2020 | Writing Tips
Everyone loves a good story, and no one likes waffle (unless of course it’s a homemade Belgian one covered in chocolate sauce and cream). If your writing doesn’t grab a reader’s attention right away, they’re gone. As former journalists and seasoned feature writers,...
by Sweet Orange | Aug 6, 2020 | Writing Tips
Driving through town on my way back from the gym yesterday, I spotted a closing down sale sign in the window of my favourite deli and specialty cheese shop. Reason enough to make a quick U-turn and pop in. While stocking up on Maasdam, Gouda and grabbing a big chunk...
by Sweet Orange | Jun 24, 2020 | Writing Tips
What does it take to create a great article? It’s no secret that a stream of fresh content should be part of your business’ marketing mix. If you consistently post high-quality articles online, you’ll attract more leads to your website as the search engines appreciate...
